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But first, why animated logos?

The digital revolution has taken a customer’s buying journey from 2D to 3D and now to multidimensional arenas. All senses of a person are stimulated in order to make a lasting impression.

But if you still were confused if you should invest in logo animation New Zealand, here are a few pointers you should consider.

Animated logos leave a lasting impression.

Think of the last time someone nearby started watching some Netflix episode or series. The animated logo at the start, with the sound, would have made you also recognize that someone near you is watching something on Netflix.

Without an animated logo, this would not have been possible.

Drives engagement

When compared to text, people are 12 times more likely to engage with animated media.

More Memorable

Several marketing experts believe that animated brand logos are easier for consumers to recall.

Animated logos help you tell your story or narrative in a short span of time, and stories are memorable.

Showcase your brand personality

Are you a fun-loving brand? Or do you cater to highly professional needs? Is your audience driven towards a certain goal?

Whatever it is, you can showcase the personality of your brand through an animated logo simply yet effectively.

Animated logos have a high return on investment.

Animated logos offer so much with much less space and within such a short time. The revenue boost you will experience with an effective animated logo is exponential.

It is seen as a brand asset because it brings so many returns!