Tools and software that cover different aspects of Digital marketing

To become a digital marketing expert, you should be familiar with a variety of tools and software that cover different aspects of digital marketing. Here is a list categorized by the courses mentioned:

Affiliate Marketing

  1. CJ Affiliate (formerly Commission Junction)
  2. ShareASale
  3. Rakuten Marketing
  4. ClickBank
  5. Impact

Web Analytics

  1. Google Analytics
  2. Google Tag Manager
  3. Hotjar
  4. Kissmetrics
  5. Crazy Egg

Advanced Digital Marketing Techniques

  1. Advanced SEO Tools (like DeepCrawl, BrightEdge)
  2. Advanced SEM Tools (like AdEspresso for Facebook Ads)
  3. Content Marketing Tools (like Clearscope for content optimization)
  4. Social Media Analytics Tools (like Sprinklr, Falcon.io)

Graphic Design Basics

  1. Adobe Photoshop
  2. Adobe Illustrator
  3. Canva

Video Production and Editing

  1. Adobe Premiere Pro
  2. Final Cut Pro
  3. Camtasia
  4. iMovie

Copywriting

  1. Hemingway Editor
  2. Grammarly
  3. Copy.ai

Certification and Learning Platforms

  1. Google Analytics Academy
  2. Google Skillshop (for Google Ads certification)
  3. HubSpot Academy
  4. Facebook Blueprint

Keeping Up-to-Date

  1. Feedly (for aggregating industry news)
  2. Pocket (for saving articles)
  3. Medium (for industry insights and trends)

To become a digital marketing expert, you should be familiar with a variety of tools and software that cover different aspects of digital marketing. Here is a list categorized by the courses mentioned:

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